Meet Joule

Boss. Rebel. Dreamer. Game changer.

That’s you.
And that’s us.

We firmly believe the brightest ideas and the coolest products come when we stop and think about the why; when we dare to say f*ck this and challenge the norm; when we find the courage to make our own rules.

That’s exactly how Joule was born.

Short story long, here’s what happened:

On a winter day in 2015, our founder and CEO Harp Ghoman, got into a fight with a power strip. And in that moment, in the midst of cable chaos and dark outlets, he thought Is this really the best that we can do?

Like a true rulebreaker, Harp already knew the answer; he felt it in his gut. And instead of letting go and moving on, he decided to do something about it.

He challenged the idea of what a power strip should be and created something beautiful-yet-functional. He reimagined the everyday power strip. But at its core, the JouleBAR is so much more than that. It's become a vehicle to drive creativity and enable inspiration.

That's the essence of Joule.

Join us on this journey of change and discovery. Find your voice. Make your own rules. Create inspiration. And, most of all, never follow.

That’s the secret, fellow Joulers.

Keep at it. We’re right there with you.